Friday, October 1, 2010

Jess’ big Neon Hart

Aussie beach babe and international catwalk queen, Jess Hart, found major success with her General Pants Co. collaboration, ‘Neon Hart’ and the second instalment of the label is set to be even hotter.
Hart’s second range consists of organic tees featuring photographs that the model too herself. The images are a visual documentation of Jess’ summer holidays spent travelling the world and attending different music festivals like Mountain Jam Festival in New York and Bonnaroo in Tennessee.
Jess has added her own personal touch by signing each tee sold and has even written a behind the scenes story describing the shot- it will feel like you were actually there with her! You will have to be quick though, because only a limited number will be printed. (Each tee comes with its own number so you’ll know just how exclusive and unique your tee is!)
Hart will be auctioning off the first print to raise money for Destiny Rescue.
The range hits stores in October. Check out images from the range below or head to Jess’ blog here.


 Photos courtesy of pedestrian.tv

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